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Textile testing instrument companies should avoid common industry problems to avoid elimination

Author:QINSUN Released in:2023-10 Click:78

With the global economy weakening and China\'s economic growth slowing since 2014, the once-thriving textile industry is facing a life-and-death moment. Yesterday\'s rapid growth and today\'s life and death seem to have happened too suddenly, but many textile companies need to realize that there will be ceilings and phases of slowing growth in any sector or country. Companies that can only accommodate rapid growth but not slowdown will inevitably be eliminated. Standard Group has been paying attention to trends in the textile industry. After more than ten years of development, we have witnessed the explosion of the textile industry and the sluggishness of recent years. Where is the competition in the textile industry after the disappearance of prosperity? What problems do textile companies face?
Lhe textile instrument industry is also accompanied by the rapid development of the textile industry. It is also accompanied by stagnant growth in the textile industry sector. At present, many domestic textile instrument enterprises are in difficulty. Foreign trade exports are insufficient, domestic demand is weak, and costs in all aspects are constantly increasing, and this is indeed continuing to increase. Competition will inevitably become more and more fierce in the future. In these fierce environments, it is especially important to improve one\'s own problems if one wants to survive. This standard group of articles summarizes the current problems and needs of textile instrument companies. The following issues are common problems in the industry. If they are not corrected in time, they risk being eliminated.
Ignore the importance of big data analysis.
The tBig Data technology is not about mastering enormous information, but about professionally processing this significant data. In other words, if we compare Big Data to an industry, then the key to making this industry profitable is to improve the \"processing capabilities\" of the data and obtain the \"added value\" of the data through \" treatment \". Textile companies can analyze customer behavior, needs and trends based on transactional big data and provide certain data and forecasts for their own product directions. Without the support of Big Data, that is, without understanding customer needs, we will eventually be eliminated from the customer-centric era.
Unique structure, disordered varieties, unable to form large-scale production
The main products are the main source of revenue and profit for every enterprise, but many enterprises need totrying to develop a variety of additional products in order to attract customers, resulting in numerous and complex production varieties, small production scale and high production costs, which greatly reduces the profits of enterprises. Therefore, it is necessary to continuously optimize and adjust the product structure and move production to the market. For example, when other small and medium-sized textile enterprises are in trouble, Wuxi No. 1 Cotton has undergone large-scale technological transformation to mass produce high-quality, high-value-added compact yarn. , cut off low-end products and exported a large number of high-quality yarns to the European and American markets, and was not affected by market changes.
Backward concepts, fixed thinking and refusal to change
The world is changing with each passing day, and the speed of change exceedsour imagination. As a traditional industry that is highly dependent on foreign countries, the textile industry also needs to change rapidly, keep up with the trend and keep up with social development. However, most textile companies remain in what they consider to be the so-called safe and comfortable zone. They are unwilling or unwilling to face the impact and challenges of the Internet, and are deceiving themselves and others by sticking to the oldest business and sales model. Among them are many industry leaders. Even though some companies have recognized this new economic model, they still refuse to make changes in the name of immediate interests. However, Internet+ is an inevitable trend. If you don’t adjust your operational thinking, you will inevitably be eliminated.
Ignore customer needs and stay away from your own consumers.
Customersare a company\'s most valuable resource. The purpose of all other resources in a business is to meet customer needs. Otherwise, the value of existence will be lost. Therefore, meeting customer needs is the only goal of business survival, and profit is only the result of the process of meeting customer needs. In addition, traditional textile mills must be established with consumers and reach end customers directly. If a factory doesn\'t even know who the consumer it serves is and can only do OEM processing, it runs the risk of being replaced and disposed of at any time.
The textile industry is overcapacity, the products homogeneity is serious and lacks characteristics
If you search for products in any textile country, you will find that every company has obvious overcapacity, and the most fatal is the homogeneity of the products. serious. In today\'s fierce competition in the domestic market, some enterprises with weak technology, unfeatured products, poor qualities and low labor productivity are no longer able to survive in the current situation .
Insufficient investment in technology, lack of research and development capabilities, lack of innovation and independent property rights
Innovation is the fundamental driver of enterprise development. If it only passively accepts orders instead of actively investing in technology for innovative production based on market trends and customer needs, then it is very easy to be impacted by the home environment and general, compressing the living space. Such companies not only have low profits, but also very poor ability to manage expenses and risks. They will collapse oncethat the environment will deteriorate. For example, in May this year, Weiqiao Textile launched an intelligent spinning project to promote enterprise transformation and upgrading.
In order to obtain orders, prices are brutally lowered, causing price chaos in the market.
To survive, companies must force their competitors out of the market by offering them lower prices. To achieve this goal, it is necessary to pay a certain price. No matter what. Some even went beyond the normal price competition between companies and gradually evolved into brutal price competition between companies, causing chaos in the market. This not only harms the interests of small and medium-sized enterprises, but also seriously hinders the development of the textile industry.
In short, traditional enterprises and emerging instrument enterprises textiles should have a deep understanding of their own shortcomings and do their best to adjust their own product structure, understand the development direction of the industry, and follow the trends of social development will enable us to remain invincible and achieve sustainable development. sustainable. Standard Group (Hong Kong) Co., Ltd. believes that Chinese textile instrument enterprises should understand their own development bottlenecks at the critical moment of reform and timely adapt to the changing market situation.